Gumballs by AlpenaMi

We tend to use certain colours in association with particular feelings; green with envy, red hot, feeling blue. These phrases give us an indication why colour should be of such importance in our lives.

On a psychological level, we can balance our emotional states simply by looking at selective colours. Although the effects may seem subtle, surrounding ourselves or wearing certain colours can alter our confidence level, our self-esteem, our level of happiness and it can even attract the things we want from life. Even marketing analysts are aware of its importance. Huge corporations use colour as a way of enticing you to buy their products, for example, McDonalds use red to make you feel excited and to stimulates your appetite, whilst yellow is used to speed up our metabolism therefore making you feel hungry - cunning, isn’t it?

We tend to surround ourselves with our favourite colours or wear clothing in colours that we feel safe in. Limiting your wardrobe, on a level, is like limiting your emotional expression. I have a friend whose wardrobe was mainly comprised of grey, red and navy, and who wanted to branch out into wearing brighter colours but didn’t feel confident enough. The best way to incorporate colour into your life is to do it slowly, and accessories are perfect for doing that. By wearing a yellow scarf or a pink bracelet, we can slowly but surely build up our confidence level and have more control over our well-being. Check out ‘How To Work Difficult Colours Into Your Wardrobe’ for some great pointers!

 
Lille (13) and Banu (16)

“We like colours. We want to cheer up people with our clothes.”

Here are the colours of the rainbow and how to utilise them:

RED: Use when you need an energy boost or you have a demanding day ahead of you. It represents; courage, vibrancy, youthfulness, confidence, spontaneity, passion and extroversion.

ORANGE: The colour of joy, it adds that well needed zest for life! A colour a lot of people are afraid to use, but wearing it will make you and others around you feel just that little bit happier. It promotes a fun-loving atmosphere but is actually the least professional colour used in business settings. It represents; enthusiasm, energy, happiness, sociability and self-assuredness.

YELLOW: Often associated with our mental state, yellow stimulates our curiosity, gives clarity of thought, increases awareness and is related to the ability to understand and perceive. It sharpens the memory, encourages conversation but too much yellow can cause irritability. It represents; optimism, confidence, good-humour, practicality and intelligence.

GREEN: Is great for relaxation and reducing stress, it calms nerves, muscles, thoughts, gives a feeling of renewal, peace and harmony. It represents; understanding, sympathy, compassion, strength, romanticism, nature, peacefulness and adaptability.

BLUE: This is a mentally-relaxing colour which has a pacifying effect on the nervous system. It’s ideal for sleep problems, often used in mental and maternity hospitals. People tend to work productively in a blue room although certain shades can have the opposite effect. It’s great to wear at a job interview as it symbolises loyalty. It represents; affection, authority, logic, inspiration and loyalty.

INDIGO: A great colour to strengthen intuition, psychic powers, and even increase dream activity. It gives us a sense of connection to the world around us. It represents; intuition, fearlessness, practicality, idealism and wisdom.

VIOLET: A very spiritual colour that purifies our thoughts and feelings, giving us inspiration in all our undertakings. It exudes sophistication and is perfect for when you need to convey diplomacy. It’s a great alternative to black. It’s also known to enhance our artistic talent and creativity whilst promoting deep thought. It represents; kindness, humanitarianism, creativeness, spirituality, a strong mentality and inspiration.

Go ahead! Use the power of colour into your daily life and you’ll begin to notice the rewarding impacts it can have on your emotional well-being.

“Clouds come floating into my life, no longer to carry rain or usher storm, but to add colour to my sunset sky.”- Rabindranath Tagore

Big love,